Episode 126: Ben Canary, Co-Founder of Herculean Meal Prep

Show Description:

Ben Canary is the co-founder of Herculean Meal Prep (@herculean), a business that makes carefully prepared, fully-cooked, professionally-frozen, individual serving entrees. He combined his passionate home chef skills and teamed up with his brother, a former bodybuilder, to form their business. Today, they are headquartered at their "Plant One" facility in northeast Indianapolis.

In this interview, Ben describes his motivation and transformation in creating his business, how to properly scale and build a trustworthy brand, and critical insights on how to make effective life changes.

You can shop for amazing, tasty prepared meals at herculeanmealprep.com and use the discount code "offthedome" at checkout to receive 20% off.

Show Highlights:

3:00-9:00: Ben discusses his motivation to start Herculean Meal Prep, including the essential life change that he made.
9:00-19:00: We ask Ben about the key features that separate his company from the competition, as well as his approach to designing a balanced menu.
19:00-32:00: Ben describes what his ideal kitchen looks like, pivoting his business strategy with the recent pandemic, and the key characteristics he looks for when he hires new team members.
32:00-38:30: We ask Ben about his critical decisions in expansion and business growth, and how he manages financials effectively.
38:30-50:00: Ben explains how he properly incorporate protein into his menu, drawing from his research and conversations with the head of sports nutrition at Purdue University.
50:00-58:00: Ben provides his final advice on how to make a productive life change, as well as how he wants to be remembered.