Episode 62: Increasing Social Awareness, Building a Trustworthy Personal Brand, Secrets to Winning with People, McDonald's Sales Skyrocketing, Microsoft and Work-Life Balance

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June 25th, 2019

1 hr 6 mins 26 secs

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gary v brand social awareness emotional intelligence employees careers mental health microsoft sales mcdonalds empathy persuasion influence happiness love improvement relationships summit spine and therapy pillars of manual medicine wellness nutrition health movement

About this Episode

Show Description:

In today's current events, we highlight how a small change in operations for McDonald's caused sales to increase 30%. We discuss the importance of operational transparency in the food industry.

In today's real life experience, Slager explains the key takeaways from the "Pillars of Manual Medicine" Conference in Chicago, which he attended with his two doctors from Summit. Tim discusses an impactful conversation with a sales prospect, which helped reinforce an important rule in winning with people.

In today's book talk, Tim highlights key strategies to increase social awareness, drawing from "Emotional Intelligence 2.0" by Travis Bradberry. Slager, highlighting Gary Vaynerchuk's "Crush It," talks about keeping it real when it comes to your personal brand.

Show Highlights:

3:00-20:30: Slager recaps his "Pillars of Manual Medicine" Conference in Chicago, getting to the bottom of true pain, and how he is implementing new techniques at his workplace, Summit Spine and Therapy.
20:30-25:00: Tim reflects on his anniversary weekend and discusses the most important improvements he has achieved within his relationship.
25:00-33:00: Tim talks about an important interaction with a business owner, which taught him the secret to winning with people.
33:30-40:30: McDonald's made a risky operational change within the last year, and sales have skyrocketed. We discuss the impact of the fast food restaurant's switch from frozen to fresh meat for its burgers.
40:30-48:30: Big companies like Microsoft are investing in new strategies to increase employee happiness and work-life balance, as well as minimizing the amount of time spent in meetings. We give our thoughts on this movement, and the future of mental health in the corporate setting.
48:30-57:00: Tim highlights his takeaways from the book "Emotional Intelligence 2.0," and we explain ways you can increase social awareness.
57:00: After reading "Crush It" by Gary V, Slager talks about keeping it real with your personal brand, especially staying true to your passion and DNA.